Passionfruit Design

The whole job. One person.

I make websites and web apps that your own team can update. I find out what your people need. Then I design it, build it, keep it safe and keep it running.

What I do

Less to pay for later.

Every extra part in a website is something to fix, update and pay for in the years to come. I only add a part when it earns its place, and I take out any that stop earning it. Everything is checked, tested and written down well enough for someone else to take over. The rest follows from that.

  1. I start with your people.

    I talk to the people who will use it and watch how they work. Then I test what I build with them.

  2. You change the words yourself.

    Your team updates the text and pictures from a simple editing screen. Nobody has to phone a developer.

  3. It works for everyone.

    On phones, on slow connections and with screen readers. I build to the recognised accessibility standard from the start.

  4. It is quick and cheap to run.

    I keep things small, so pages load fast and the hosting bill stays low.

  5. It is kept safe.

    I keep the software up to date and close everything that does not need to be open. I set up your email so nobody can send fakes from your address.

  6. It can take money.

    Card payments, ticket sales and bookings, when you need them.

  7. It is yours to keep.

    I use standard, widely used tools. If you ever move on, you take everything with you.

  8. I make sense of your data.

    I plan surveys and studies, run them, analyse the results and report them plainly. That includes large amounts of data. One tool I built covers a whole institution's survey results, and was running within three hours of the results being published.

  9. It is built quickly.

    I use AI tools to speed up the building. I check and test everything myself, and I answer for the result.

  10. One person to ask.

    I do the design, the building, the hosting and the email myself. When something needs fixing, you know who to call.

Services

Each of these is something I do myself, from the first conversation to keeping it running.

Work

A charity, small businesses, a university, a school and a public archive.

About

Matt, smiling with his arms folded, standing outside in front of a tree with yellow leaves.

I'm Matt. I'm based in Portsmouth, UK. I'm a human-centred designer who writes the code and runs the servers.

My doctorate, from the University of Aberdeen, is in human-computer interaction: how software should adapt to the person using it. User research, usability and accessibility are what I trained in, not something I added later.

I'm an academic. I have taught web technologies for over a decade and published peer-reviewed research. I have run production systems since 2018.

I'm a member of the BCS and a charity trustee, and I have held a senior role covering safeguarding, regulatory compliance and data protection. I write the policy as well as the code.

Advice

I also advise and consult, especially for charities and non-profits. I'm a charity trustee myself, so I know how far the money has to go.

Tell me what you have and what worries you. I'll tell you plainly what to do next.

Tell me what you need

A few lines about the project is enough. I read every message myself. I meet people face to face within about 30 miles of Portsmouth, and work with organisations anywhere in the UK. Or email hello@passionfruit.design, or call or WhatsApp 07385 509278 (open WhatsApp).